About Hawk Soap Co. – Living Life From Above

About Hawk Soap Co. – Living Life From Above

About Hawk Soap Co. – Living Life From Above

At Hawk Soap Co., we believe personal care should do more than simply get you clean. It should improve the way you feel, simplify your routine, and fit naturally into the way you live.

What began with a focus on premium handcrafted bar soap has grown into a broader outdoor lifestyle and personal-care company built around quality, function, distinctive fragrance, and products made for people who spend real time outside.

Our goal has always been ambitious: to elevate the entire grooming experience. Soap was the starting point, but the vision extends into body care, outdoor protection, lip care, sun care, hygiene, fragrance, grooming products, outdoor accessories, and lifestyle essentials.

This is where clean meets natural, where practical products meet outdoor culture, and where everything we make is designed around one idea:

Living Life From Above

Hawk Soap Co. was founded on a commitment to make quality products that help improve and simplify the lives of the customers we serve. That commitment has guided the company from its original handcrafted soap bars into a growing collection of products designed for the shower, boat, camp, truck, trail, dock, kitchen, and everyday life.

Our original Hawk Soap lineup includes distinctive bars such as Above the Tree Line, Bayou Rum Runner, Pine Knot, Tigernut Scrub, Wild Oats, Restore, and Revive. These soaps combine traditional soapmaking ingredients with bold fragrances, exfoliants, activated charcoal, pine tar, oatmeal, honey, goat’s milk, shea butter, and other carefully selected ingredients.

As Hawk has grown, so has the product lineup.

Today, Hawk Soap Co. is home to recognizable outdoor and lifestyle products including Marsh Romance® Defender Cologne, Mosquito Hawk Natural Bug Repellent, Hawk Junk Powder, Hawk Sauce, SPF 30 Sun Sticks, natural lip balms, outdoor hats, soap accessories, gift sets, and high-value product bundles.

From Soap Company to Outdoor Lifestyle Brand

The growth of Hawk Soap Co. has always been intentional.

We still want to be your soap company, but we also want to be the brand you reach for before heading to the boat, camp, woods, grill, trail, or backyard.

Marsh Romance® Defender Cologne has become one of Hawk’s flagship outdoor products, built around the simple philosophy of “Smell Good, Fish More.” It reflects the fishing, boating, dock, and outdoor lifestyle that has become deeply connected to the Hawk brand.

Mosquito Hawk Bug Repellent, developed in South Louisiana, was created for the realities of life where mosquitoes, gnats, flies, and other pests are simply part of being outdoors. It has become another major part of Hawk’s growing outdoor essentials lineup.

Hawk Junk Powder expanded the company into everyday body care with talc-free powder options designed for active lifestyles and warm-weather comfort.

Our lip balms and SPF 30 sun care products give customers convenient options for fishing, boating, hunting, camping, hiking, travel, and daily outdoor use.

And Hawk Sauce, born on Black Bayou in Gonzales, Louisiana, extends the Hawk lifestyle all the way to the table with authentic Louisiana cayenne and habanero pepper sauces made to bring both heat and Cajun flavor.

Together, these products represent what Hawk has become: not simply a soap manufacturer, but a growing Southern outdoor lifestyle brand.

Products Built for Real Life

Hawk Soap Co. products are designed around the places our customers actually spend their time.

That means products for:

  • Fishing and boating
  • Hunting and camp life
  • Hiking and outdoor recreation
  • Tailgating and cookouts
  • Travel and road trips
  • Outdoor work
  • Warm-weather lifestyles
  • Everyday grooming and hygiene
  • Home, shower, gym, and daily personal care

Whether it is a 5 oz. handcrafted soap bar, a bottle of Marsh Romance, Mosquito Hawk repellent, a talc-free body powder, a Sun Stick, a tube of natural lip balm, a Hawk trucker hat, or a bottle of Louisiana hot sauce, every product should feel like it belongs within the same Hawk lifestyle.

Quality, Simplicity, and Perspective

Our vision for Hawk Soap Co. is rooted in a dedication to making quality products that improve and simplify the lives of the people we serve.

But for us, work has always represented something larger.

We believe our work should honor and glorify God. We believe that good things ultimately come from above and that creation already provides much of what we need to live healthy, meaningful, and grounded lives.

That belief is behind the phrase Living Life From Above.

A hawk sees the world from a different perspective. From above, the landscape becomes clearer. The noise becomes smaller. The beauty of creation becomes easier to appreciate.

We try to bring that same perspective into the company: appreciating what has been provided, working with purpose, serving others, creating useful products, and remembering that business can be about more than transactions.

We invite our customers to share that perspective and to Live Life From Above.

A Company Built Around Giving Back

Service has been part of Hawk Soap Co. from the beginning.

For years, Hawk Soap Co. has partnered with Fishing for the Fight to help raise funds for individuals and families battling cancer and serious juvenile medical issues.

Each July, members of the Hawk family travel to Pinedale, Wyoming, where they prepare and serve a Cajun meal during the opening night of the organization’s annual fly-fishing tournament.

That commitment to helping others remains central to the company as Hawk continues to grow.

We want growth to mean more products, more customers, and more opportunities—but also a greater ability to give back to the communities and causes that matter to us.

Meet the Founders

Paul Knapp, Co-Founder

Paul was born in Pennsylvania and spent much of his life in Wyoming. He has been married for more than three decades and has three adult children and four grandchildren.

Paul spent a number of years working in the oil and gas industry and has also worked as a professional hunting and fishing guide, leading trips and spending significant time in the outdoors.

That experience helped shape the practical, rugged, outdoor character that continues to influence Hawk Soap Co. today.

Scott Young, Co-Founder

Scott is from South Louisiana and has been married for more than three decades. He has seven children and seven grandchildren.

His professional career has included many years in pharmaceutical sales in the Baton Rouge area, while his South Louisiana roots helped shape Hawk’s connection to fishing, boating, Cajun culture, and outdoor life.

Together, Paul and Scott built Hawk Soap Co. around a shared belief in quality products, family, faith, service, the outdoors, and simplifying everyday life.

The Hawk Soap Co. Mission

Hawk Soap Co. continues to grow, but the mission remains straightforward:

Make quality products. Simplify life. Serve others. Stay connected to the outdoors. And Live Life From Above.

Whether you discover Hawk through one of our handcrafted soaps, Marsh Romance®, Mosquito Hawk, Hawk Junk Powder, Hawk Sauce, lip and sun care, outdoor hats, bundles, or other outdoor essentials, we invite you to experience the products, the lifestyle, and the perspective behind the brand.

Give Hawk Soap Co. a try. Be ready to feel the difference.





Also in A Little About Us & A Little About Life

Why South Louisiana Is the Ultimate Test for Mosquito and Gnat Repellent
Why South Louisiana Is the Ultimate Test for Mosquito and Gnat Repellent

South Louisiana’s heat, humidity, marshes, and relentless insects make it the perfect place to test outdoor products. At Hawk Soap Co., that environment shapes how we approach Mosquito Hawk and Marsh Romance®—with a focus on quality ingredients, meaningful concentrations, responsible formulation, and products we are proud to put our name on.


Read More

Why Making a High-Quality Gnat and Bug Formula Is Harder Than It Looks
Why Making a High-Quality Gnat and Bug Formula Is Harder Than It Looks

Creating a premium outdoor formula takes more than mixing a few ingredients into a bottle. At Hawk Soap Co., we focus on meaningful ingredient concentrations, quality raw materials, responsible labeling, and products built for real South Louisiana conditions. We could dilute our formulas to lower costs—but that would mean giving customers less. We would rather make the better product.

Read More

Welcome to the Hawk Clutch
Welcome to the Hawk Clutch

Join the Hawk Clutch — our growing family of customers, retailers, wholesalers, and partners who believe in quality products, strong relationships, and Living Life From Above. Whether you buy Hawk, sell Hawk, or simply support the brand, you are part of the family.

Read More